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medium-paced
dark
emotional
funny
informative
medium-paced
funny
informative
reflective
medium-paced
adventurous
informative
reflective
medium-paced
informative
medium-paced
I may still read this at some point but I’m not excited about it rn
I understand and agree with the major criticisms of this book-- namely, how it loses cohesion and consistent messaging in the last chapters. However, it does a good job of interrogating linguistic patterns and what binds groups together. In light of cultural changes from 2021-present (2025) I would love to hear how far right influencers and manosphere culture echo these patterns, and how we can combat their tactics.
“That’s because language doesn’t work to manipulate people into believing things they don’t want to believe; instead, it gives them license to believe ideas they’re already open”
Montell breaks down how cultish language shows up not just in tragedies like Jonestown but also in everyday settings like workout groups and Alcoholics Anonymous. What stuck with me most was how she portrayed cult members as smart, hopeful, and often just searching for community rather than as brainwashed or broken. It’s a perspective that made me see them, and the forces around them, in a more human way.
This should be required reading for all high school students in the US. Seriously, the culture in the USA could be a cult. Cultish is a good introduction on how people end up joining a cult. I love that Montell uses a wide lens for what could be considered a cult which also stems from Pop culture's usage of the word. I agree with the conclusion that there's a clear need for people to connect and how they do it should be healthy.