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5 reviews for:
Tractor Wars: John Deere, Henry Ford, International Harvester, and the Birth of Modern Agriculture
Neil Dahlstrom
3.28 AVERAGE
5 reviews for:
Tractor Wars: John Deere, Henry Ford, International Harvester, and the Birth of Modern Agriculture
Neil Dahlstrom
3.28 AVERAGE
An interesting history of the first decades of the 20th Century, when the development of the automobile led to the development of the farm tractor. The problem is the writer is a historian and loves his subject but isn't really a writer. There's way too much detail about models from smaller competitors when more was needed about the business and political environments. In addition, it ends a few years too soon. The tractor wars aren't really settled and it doesn't describe how Deer and International Harvester really became the two names we hear from these days.
informative
medium-paced
informative
medium-paced
A fairly straight forward review of the tractor industry from 1900-1935.
I wish it spent more time going into the details of Ford's folding. I feel like there must've been more source material to work with and that the author got tired of digging and stopped.
Dahlstrom made an interesting review of functional marketing methods of the time(though it isn't a book about marketing). Which is a reasonable approach for something like a tractor.
Is clear they needed an FCC to prevent fraud/deception in marketing. FCC didn't exist during the time period of the book. Nebraska took regulating the sales of con-man tractors into their own hands with trade associations.
I wish it spent more time going into the details of Ford's folding. I feel like there must've been more source material to work with and that the author got tired of digging and stopped.
Dahlstrom made an interesting review of functional marketing methods of the time(though it isn't a book about marketing). Which is a reasonable approach for something like a tractor.
Is clear they needed an FCC to prevent fraud/deception in marketing. FCC didn't exist during the time period of the book. Nebraska took regulating the sales of con-man tractors into their own hands with trade associations.