myslizaczytanej's review against another edition

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3.0

Momentami czułam się przytłoczona informacjami. Ale napisana jest bardzo dobrze, i przede wszystkim mega ciekawa (i szokująca).

marissavu's review against another edition

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5.0

I finished reading this yesterday (jan 6 2021) as the inevitable results of everything Cambridge Analytica programmed into American culture reached the Capitol, and all that chaos and horrific stupidity made perfect logical sense in light of this book... down to the very words the Trump cultists speak (words that were specifically chosen by this company).

The US and so many other countries seem totally helpless in the face of algorithms and the use of Big Data and online behavioral manipulation. People like Bannon and the Mercers and Zuckerberg all the billionaires are left free to benefit from sowing chaos, hatred, division and distrust among groups that might otherwise have a chance at unifying, healing, working together on real common problems.

This is an engaging read with everything from personal conflicts to elaborate sting operations, but it's also an important book. These topics of information warfare, disinformation, radicalization, and social media manipulation should be on the front pages of every media outlet and taught in schools and workplaces so people can protect themselves. Online manipulation seems the most urgent issue of our time apart from climate change, which itself is only even an issue because of these same people who profit from spreading disinformation and distrust in science/experts.

The author outlines steps we could take to hold companies and social media platforms more accountable, but it seems the world is so far from even recognizing the problem that we'll do next to nothing about it, not even when they destroy lives, democracies and the environment.

And the people driving the disinformation and division know there are no real consequences to their behavior (algorithms and ideas can't be made accountable for the violence and other crimes they cause), so our huffing and puffing means nothing to them, nor do massive fines or court hearings. They're untouchable.

This book shines a light on a monster that is destroying our planet and cultures but is mostly invisible to the average person. It needs to be read by everyone. I just wish it had a better title and a less garish cheap-looking cover because it should be on everyone's shelf, and every single thread he mentions needs to be unraveled in the full light of day.

cervella's review against another edition

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5.0

This book definitely is a must read. Even if you think you know the story behind Cambridge Analytica, you'll learn something new in this side of the story. There are some really great points.

A consistency in my personal politic is that people deserve a basic right to privacy, and I think this book takes that to a different level.

I definitely think everyone should read this book, especially if you use Facebook.

mimsickle's review against another edition

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informative inspiring mysterious reflective sad tense medium-paced

4.25

jakubkopys's review against another edition

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4.0

A bit unnecessarily lengthy in some parts, and secondly, I disliked the author's pejorative comments towards a "typical straight male", but overall, very informative and genuinely frightening, so I still highly recommend checking it out.

shawnwhy's review against another edition

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5.0

very interesting to read about the inner workings of this very intersting rouge intellegence apparatus.

i guess they took alot from advertising and are able to group individuals into many different paradimes(what ever the hell that means) motivate the lazy and moderate to do what ever they wanted.

_ce's review against another edition

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still trying to process what i've just read..
what if all these knowledge and intelligence were used for good instead?

heywaiiz's review against another edition

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5.0

Took such a long time to finish because it was such an unsettling and sickening read.. not due to the author (ultimate props for his bravery as a whistleblower) but wow. The content. EVERYONE should read this book. Not sure how I can continue using FB/IG anymore now

kurosenow's review

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3.0

A truly terrifying account of CA. It’s frightening to think of what’s going on without you knowing. Be careful with what you share, and maybe get outside a little more. Go see that friend you miss, and don’t post about. You got this.

r2wend2's review against another edition

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5.0

Great read on the entire Cambridge analytica scandal, but I also really appreciated that Wylie shared his thoughts on how we could imagine solving the larger problem of personal data being very valuable, and held by private companies.