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rollickingradness's review against another edition
funny
informative
slow-paced
3.0
Having an interest in the history of advertising and design, and being a cisgendered American woman, I was eager to hear what Ms.Maas could share about the industry realities in the era of 'm/ad men' when it came to non-cishet white men. While I did feel that this was touched on, I also felt that there was a lack of cohesion throughout (other than 'yeah it really was like the show Mad Men most of the time') and the author avoided delving deeply into any tricky topic in particular. While certainly a memoir, it lacked the reflective insight I was hoping for or the revelations of inside the industry that were anticipated (it lacked bite).
nakbari's review against another edition
funny
informative
inspiring
lighthearted
reflective
slow-paced
3.0
cynthiaswanson's review
5.0
Fun and fascinating, especially the earlier chapters about the 1960s. What a different world!
avedon_arcade's review against another edition
4.0
3.5 stars
A fun and insightful look at the ad world in the 60s from someone who was deeply involved. I loved learning so much about the people and the some of the processes along the way. Well worth reading beyond cashing in on AMC’s “Mad Men” craze.
A fun and insightful look at the ad world in the 60s from someone who was deeply involved. I loved learning so much about the people and the some of the processes along the way. Well worth reading beyond cashing in on AMC’s “Mad Men” craze.
lizthedragon's review against another edition
3.0
Mostly enjoyable, but not amazingly informative.
Parts of this book were entertaining and interesting. It's nice and short and flows decently, so I finished it pretty quickly. However, parts of it were rambling and off topic. Whenever she left the topic of life on Madison Avenue in the 60's or of advertising in general, I got bored. I have no interest in how she planned a wedding for such and such person. Such anecdotes jump into the narrative in odd places and hardly seem to fit. I picked up this book to read something about life on Madison Avenue and, while there are some interesting tidbits, much of it is either irrelevant or piggy-backing on Mad Men. The last chapter even discusses current events (helicopter parents and smartphones) and felt rather condescending. I question why that section was included at all.
Parts of this book were entertaining and interesting. It's nice and short and flows decently, so I finished it pretty quickly. However, parts of it were rambling and off topic. Whenever she left the topic of life on Madison Avenue in the 60's or of advertising in general, I got bored. I have no interest in how she planned a wedding for such and such person. Such anecdotes jump into the narrative in odd places and hardly seem to fit. I picked up this book to read something about life on Madison Avenue and, while there are some interesting tidbits, much of it is either irrelevant or piggy-backing on Mad Men. The last chapter even discusses current events (helicopter parents and smartphones) and felt rather condescending. I question why that section was included at all.
prncssbeara3's review against another edition
3.0
An interesting perspective of the Mad Men world from a girls point of view. Otherwise it's a bit dry, and boring at times. Lots of facts or recounting of old commercials.