lizzderr's review

3.0

Largely fascinating and incredibly prescient at points; occasionally overstates its case in wild ways.

McLuhan's scholarship may be more style than substance, but the style of this book is pretty amazing--an almost perfect anticipation of hypertext.

jjuliasara's review

4.0
adventurous informative reflective fast-paced

kellsinki's review

2.0

Definitely a unique read. The rating is because I am not completely sure I understood the message it was trying to convey. Will read again in the future to make sense of it.
hyperpoints's profile picture

hyperpoints's review

5.0

i'm not sure if i actually read this or not. i downloaded a weird ebook version from archive.org which may or may not have been the book in question and read it on my ereader. a lot of the images were kind of melted and weird although that may have been the original intention. i will probably track down a physical copy sometime soon and compare. definitely ahead of its time still

you know, it's kind of interesting, we covered this book in a communications course when I was back at university, back when I didn't know how to remember things... was definitely worth revisiting, I'm going to check out some of mcluhans other writing. I'm kind of disappointed I didn't re-read this sooner, it would have saved me a lot of trouble. also I'm not sure if the title is a typo and it's kind of killing me but based on the book's content i'm not sure if it matters

anyways, a8ap8yh3ha8hawe n a3r09ah bawuaehi8 ajaep883eeph awe8ugp89gatwa
mnboyer's profile picture

mnboyer's review

3.0

PopSugar 2019 reading challenge #46

Theory.
Theory.
Theory.
Theory.

It is one of the "key" readings in the LIS field, I am told, or within Media Studies. It was interesting, but the format is 'different' and in some ways that is great, in others, not so much. Unique arguments. Really loved the piece about the alphabet all being theory (as... it is).
arryiae's profile picture

arryiae's review

5.0

Review to come
adventurous challenging informative fast-paced
gusabus's profile picture

gusabus's review

4.0

Pretty interesting? Sometimes a little confusing, but it is fascinating to see something from the 60s giving fairly accurate predictions of the present day.

notborje's review

5.0
adventurous informative inspiring reflective fast-paced