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always_learning_93's review
5.0
Wonderful stories woven beautifully with great management lessons. Definitely recommended for a young Indian corporate/ entrepreneur. This book teaches you the importance of values and integrity if you want to be in the long run and make it to the top.
ashima16's review
2.0
Full of anecdotes about brands we all know and love - 3 stars for that.
The author talks about diversity at HUL as well and how much better it is than 10 yrs ago. But still - only 3 women are mentioned in the entire book. Yes, 3, in a book where almost every paragraph is a mini case study quoting middle/senior management. -1 star for that.
The author talks about diversity at HUL as well and how much better it is than 10 yrs ago. But still - only 3 women are mentioned in the entire book. Yes, 3, in a book where almost every paragraph is a mini case study quoting middle/senior management. -1 star for that.
anandiyer94's review
5.0
A distinctly Desi handbook on how HUL is run at various level starting from Sales to Corporate culture. While it's almost always tooting the horn, nuggets of information hidden between makes a wholesome case for successful marketing in India. A better read for Indian MBA students than Kotler (which of course will serve as a Bible)
harin's review
3.0
An easy read. A couple of moving stories. Pales in comparison to the likes of India unbound.
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