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54 pages • first pub 2016 (editions)
ISBN/UID: 9783958498839
Format: Digital
Language: English
Publisher: Self-Published
Publication date: 22 June 2016
Description
Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Or is it workmanship to be judged for an award or recognition? It's none of the above. Advertising is salesmanship multiplied. Nothing more. And adv...
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54 pages • first pub 2016 (editions)
ISBN/UID: 9783958498839
Format: Digital
Language: English
Publisher: Self-Published
Publication date: 22 June 2016
Description
Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Or is it workmanship to be judged for an award or recognition? It's none of the above. Advertising is salesmanship multiplied. Nothing more. And adv...