What Makes People Tick: The Three Hidden Worlds of Settlers by Chris Rose
What Makes People Tick: The Three Hidden Worlds of Settlers

Chris Rose

What Makes People Tick: The Three Hidden Worlds of Settlers

Chris Rose

420 pages first pub 2011 (editions)

nonfiction informative medium-paced
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If you want to communicate effectively with people - especially if you want to persuade them to act - you need to start from where they are, not from where you are. The failure to do this lies at the root of many communications damp squibs, disast...

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