Scan barcode
—
Dirk Morschett, Joachim Zentes, Hanna Schramm-Klein
468 pages • missing pub info (editions)
ISBN/UID: 9783658101824
Format: Paperback
Language: English
Publisher: Springer Gabler
Publication date: 18 October 2016
Description
This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims ...
Community Reviews
Content Warnings
—
Dirk Morschett, Joachim Zentes, Hanna Schramm-Klein
468 pages • missing pub info (editions)
ISBN/UID: 9783658101824
Format: Paperback
Language: English
Publisher: Springer Gabler
Publication date: 18 October 2016
Description
This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims ...
Community Reviews
Content Warnings