Spreadable Media: Creating Value and Meaning in a Networked Culture by Henry Jenkins, Joshua Green, Sam Ford

Spreadable Media: Creating Value and Meaning in a Networked Culture

Henry Jenkins, Joshua Green, Sam Ford

352 pages first pub 2012 (editions)

nonfiction business challenging informative slow-paced
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Description

Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts ...

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