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John Burnett, Sandra Ernst Moriarty, William Wells
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ISBN/UID: 9780131968813
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Everyone has experienced memorable advertising: the ad or jingle that stays in your mind. But memorable advertising may not sell products or build market share-it may not be effective advertising. In these days of accountability, clients are askin...
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—
John Burnett, Sandra Ernst Moriarty, William Wells
missing page info
ISBN/UID: 9780131968813
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Everyone has experienced memorable advertising: the ad or jingle that stays in your mind. But memorable advertising may not sell products or build market share-it may not be effective advertising. In these days of accountability, clients are askin...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.