Jugaad Innovation: A Frugal and Flexible Approach to Innovation For The 21st Century by Simone Ahuja, Navi Radjou, Navi Radjou, Jaideep Prabhu

Jugaad Innovation: A Frugal and Flexible Approach to Innovation For The 21st Century

Simone Ahuja, Navi Radjou, Navi Radjou, Jaideep Prabhu

missing page info Add in missing page information • first pub 2012 (view editions)

informative reflective slow-paced
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Jugaad is a word often heard in general conversation in india. Whether to find ingenious solutions to problems or turn adversity into opportunity indians swear by it. In this seminal book, navi radjou, jaideep prabhu and simone ahuja challenge the...

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