The Inversion Factor: How to Thrive in the IoT Economy by Kenneth Traub, Linda Bernardi, Sanjay Sarma

The Inversion Factor: How to Thrive in the IoT Economy

Kenneth Traub, Linda Bernardi, Sanjay Sarma

240 pages • first pub 2017 (editions)

informative reflective medium-paced
Powered by AI (Beta)
Loading...

Description

Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.In the past, companies found success with a product-first orientation; they made a thing that did a thing. TheInversion Factor explain...

Read more

Community Reviews

Loading...

Content Warnings

Loading...