Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters by Laurens Sloot, Jan-Benedict Steenkamp

Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Laurens Sloot, Jan-Benedict Steenkamp

264 pages first pub 2018 (editions)

nonfiction business informative medium-paced
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Hard discounters are stores that sell a limited selection of consumer packaged goods and perishables - typically fewer than 2,000 Stock Keeping Units - for prices that are usually 50-60% lower than national brands. The best known hard discounters ...

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