The Long Tail: Why the Future of Business Is Selling Less of More by Chris Anderson

The Long Tail: Why the Future of Business Is Selling Less of More

Chris Anderson

267 pages first pub 2006 (editions)

nonfiction business economics technology informative reflective medium-paced
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What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching cons...

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