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304 pages • missing pub info (editions)
ISBN/UID: 9781541700963
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: 02 May 2023
Description
The architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire other people to share your vision. We all try t...
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304 pages • missing pub info (editions)
ISBN/UID: 9781541700963
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: 02 May 2023
Description
The architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire other people to share your vision. We all try t...