Brand Stand: Seven Steps to Thought Leadership by Craig Badings

Brand Stand: Seven Steps to Thought Leadership

Craig Badings

128 pages first pub 2009 (editions)

informative inspiring reflective medium-paced
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Brand stand: seven steps to thought leadership is the modern-day bible on thought leadership. It is the first book on the topic which outlines a method, START IP, which provides companies and individuals with a step-by-step process to arrive at a ...

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