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288 pages • first pub 2015 (editions)
ISBN/UID: 9780749471910
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 December 2015
Description
With a constant stream of new communication channels emerging, the real challenge for marketers is not just making sure their brand is present in each space but staying true to their brand purpose. A follow-up to Bold, the best-selling book which ...
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288 pages • first pub 2015 (editions)
ISBN/UID: 9780749471910
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 December 2015
Description
With a constant stream of new communication channels emerging, the real challenge for marketers is not just making sure their brand is present in each space but staying true to their brand purpose. A follow-up to Bold, the best-selling book which ...
Community Reviews
Content Warnings