Outcomes Over Output: Why customer behavior is the key metric for business success by Josh Seiden

Outcomes Over Output: Why customer behavior is the key metric for business success

Josh Seiden

86 pages • first pub 2019 (editions)

nonfiction business design informative fast-paced
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Description

In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service- and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered...

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