The Total Package: The Secret History and Hidden Meanings of Boxes, Bottles, Cans, and Other Persuasive Containers by Thomas Hine, Thomas Hine

The Total Package: The Secret History and Hidden Meanings of Boxes, Bottles, Cans, and Other Persuasive Containers

Thomas Hine, Thomas Hine

missing page info Add in missing page information • first pub 1995 (editions)

informative slow-paced
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Description

Today's manufacturers have to create instant desire for their product, and this book shows how they play with people's minds in an attempt to sell you another bar of soap or a box of cereal.

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