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480 pages • missing pub info (editions)
ISBN/UID: 9780133886559
Format: Hardcover
Language: English
Publisher: Pearson FT Press
Publication date: 12 May 2015
Description
Now, a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, T...
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480 pages • missing pub info (editions)
ISBN/UID: 9780133886559
Format: Hardcover
Language: English
Publisher: Pearson FT Press
Publication date: 12 May 2015
Description
Now, a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, T...
Community Reviews Summary of 1 rating
Average rating
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.