Irațional în mod previzibil. Forțele ascunse care ne influențează deciziile by Smaranda Nistor, Dan Ariely

Irațional în mod previzibil. Forțele ascunse care ne influențează deciziile

Smaranda Nistor, Dan Ariely with Dan Ariely (Translator)

424 pages • first pub 2008 (view editions)

nonfiction business psychology informative reflective medium-paced
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Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?Why do we splurge on a lavish me...

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