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104 pages • missing pub info (editions)
ISBN/UID: 9783838389899
Format: Paperback
Language: English
Publisher: LAP Lambert Academic Publishing
Publication date: 18 August 2010
Description
In recent years following the growing interest in online social network analysis, the notion of viral marketing has been proposed in both literature and practice. However, in order to find the "opinion leader" in the social network, marketers need...
Community Reviews
Content Warnings
104 pages • missing pub info (editions)
ISBN/UID: 9783838389899
Format: Paperback
Language: English
Publisher: LAP Lambert Academic Publishing
Publication date: 18 August 2010
Description
In recent years following the growing interest in online social network analysis, the notion of viral marketing has been proposed in both literature and practice. However, in order to find the "opinion leader" in the social network, marketers need...
Community Reviews
Content Warnings