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232 pages • first pub 2006 (view editions)
ISBN/UID: 9780749445744
Format: Hardcover
Language: English
Publisher: Kogan Page
Edition Pub Date: 28 March 2006
Description
Thousands of entrepreneurs and small businesses suffer from not understanding their customers. They don't what they are doing right that causes customers to come to them. And, importantly, they don't know why customers choose to shop a competitor ...
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232 pages • first pub 2006 (view editions)
ISBN/UID: 9780749445744
Format: Hardcover
Language: English
Publisher: Kogan Page
Edition Pub Date: 28 March 2006
Description
Thousands of entrepreneurs and small businesses suffer from not understanding their customers. They don't what they are doing right that causes customers to come to them. And, importantly, they don't know why customers choose to shop a competitor ...
Community Reviews
Content Warnings