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256 pages • first pub 1997 (editions)
ISBN/UID: 9780471174691
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Under the Radar offers advertising and marketing professionals a deeply probing and instructive look at the nature of advertising and marketing in an age of information overload. Kirshenbaum and Bond provide a cogent analysis of how the world has ...
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256 pages • first pub 1997 (editions)
ISBN/UID: 9780471174691
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Under the Radar offers advertising and marketing professionals a deeply probing and instructive look at the nature of advertising and marketing in an age of information overload. Kirshenbaum and Bond provide a cogent analysis of how the world has ...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.