Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever by Jay Heinrichs

Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever

Jay Heinrichs

352 pages first pub 2011 (editions)

nonfiction reference challenging informative reflective medium-paced
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Yes, it’s true: you can learn how to be a verbal wizard!   Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe?  Ever read a great quote and think I could never come up with anything that clever?     Dau...

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