Winning in China: 8 Stories of Success and Failure in the World's Largest Economy by Lele Sang, Lele Sang, Karl Ulrich, Karl Ulrich

Winning in China: 8 Stories of Success and Failure in the World's Largest Economy

Lele Sang, Lele Sang, Karl Ulrich, Karl Ulrich

190 pages • first pub 2021 (view editions)

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When Amazon CEO Jeff Bezos visited China in 2007, he expected that one day soon China would be a double-digit percentage of Amazon’s sales. Yet, by 2019, Amazon, the most powerful and successful ecommerce company in the world, had quit China. In...

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