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272 pages • missing pub info (editions)
ISBN/UID: 9781119037361
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 24 August 2015
Description
Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing mor...
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272 pages • missing pub info (editions)
ISBN/UID: 9781119037361
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 24 August 2015
Description
Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing mor...