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240 pages • missing pub info (editions)
ISBN/UID: 9780195593921
Format: Paperback
Language: English
Publisher: Oxford University Press, USA
Publication date: 01 July 2014
Description
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psy...
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Content Warnings
240 pages • missing pub info (editions)
ISBN/UID: 9780195593921
Format: Paperback
Language: English
Publisher: Oxford University Press, USA
Publication date: 01 July 2014
Description
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psy...
Community Reviews
Content Warnings