A New Archetype for Competitive Intelligence by Carolyn M. Vella, John J. McGonagle

A New Archetype for Competitive Intelligence

Carolyn M. Vella, John J. McGonagle

240 pages missing pub info (editions)

nonfiction business computer science economics informative medium-paced
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Description

McGonagle and Vella maintain that competitive intelligence as we know it is just the first step toward the creation of true corporate intelligence. Their book thus explores ways in which new channels of communication and new uses of information an...

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