Conversion Fanatic: How To Double Your Customers, Sales and Profits With A/B Testing by Justin Christianson, Manish Punjabi, Ryan Levesque

Conversion Fanatic: How To Double Your Customers, Sales and Profits With A/B Testing

Justin Christianson, Manish Punjabi, Ryan Levesque

154 pages • first pub 2015 (editions)

business informative medium-paced
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Millions of new advertisers are coming online daily. Competition is fierce. Click costs are inching up every quarter. Customers’ attention spans are getting shorter and shorter as they are inundated with more and more ads from more and more adve...

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