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252 pages • first pub 2010 (view editions)
ISBN/UID: 9780470601778
Format: Hardcover
Language: English
Publisher: Wiley
Edition Pub Date: 09 August 2010
Description
If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands...
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Content Warnings
252 pages • first pub 2010 (view editions)
ISBN/UID: 9780470601778
Format: Hardcover
Language: English
Publisher: Wiley
Edition Pub Date: 09 August 2010
Description
If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands...
Community Reviews
Content Warnings