Customer Experience: Future Trends and Insights by Colin Shaw, Steven Walden, Qaalfa Dibeehi

Customer Experience: Future Trends and Insights

Colin Shaw, Steven Walden, Qaalfa Dibeehi

224 pages missing pub info (editions)

nonfiction business economics
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Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience t...

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