The Experience Business: Why Price-Focused Businesses Fail and What Winners Do Instead by James Sinclair

The Experience Business: Why Price-Focused Businesses Fail and What Winners Do Instead

James Sinclair

178 pages missing pub info (editions)

nonfiction business economics medium-paced
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How is it that some companies seem to be able to charge sky-high prices and 'get away with it' while their competitors struggle to get customers at any price and often end up discounting their way out of profitability and business?The answer lies ...

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