Blue Ocean Shift by W. Chan Kim, W. Chan Kim, Renée Mauborgne

299 pages first pub 2017 (editions)

nonfiction business informative inspiring slow-paced
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Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organisation from a red ocean crowded wit...

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