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Mikolaj Dymek, Peter Zackariasson
252 pages • first pub 2016 (editions)
ISBN/UID: 9781138824164
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
At the turn of the century the term "gamification" was introduced as a concept to understand the process of using game mechanics in "non-game" contexts. The impact of gamification was soon evident to business practices where it had impact both on ...
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—
Mikolaj Dymek, Peter Zackariasson
252 pages • first pub 2016 (editions)
ISBN/UID: 9781138824164
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
At the turn of the century the term "gamification" was introduced as a concept to understand the process of using game mechanics in "non-game" contexts. The impact of gamification was soon evident to business practices where it had impact both on ...