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256 pages • first pub 2012 (editions)
ISBN/UID: 9781422157640
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 10 April 2012
Description
A New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and hi...
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Content Warnings
256 pages • first pub 2012 (editions)
ISBN/UID: 9781422157640
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 10 April 2012
Description
A New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and hi...
Community Reviews
Content Warnings