Mktg 7 by Charles W. Lamb Jr., Carl D. McDaniel, Joseph F. Hair Jr.

400 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Created through a student-tested, faculty-approved review process with direct input from students and faculty, MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. MKTG7 emp...

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