The Global Market: Developing a Strategy to Manage Across Borders by

The Global Market: Developing a Strategy to Manage Across Borders

Jossey-Bass Business & Management

424 pages missing pub info (editions)

nonfiction business economics medium-paced
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The twin forces of ideological change and the technology revolution make globalization the single most important issue facing executives today. But many companies who have developed a presence in the global market now face the challenges inherent ...

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