Winning is Not a Strategy: A Game-Changing Approach to Driving Attendance by Zac Logsdon

Winning is Not a Strategy: A Game-Changing Approach to Driving Attendance

Zac Logsdon

missing page info Add in missing page information • first pub 1644 (view editions)

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Attendance at sporting events is dropping. Following four consecutive seasons of declining attendance in college football, 2017 brought the lowest average attendance in 34 years. The problem isn’t isolated to college football though. Fewer fans ar...

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