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Concepts in Strategic Management by Thomas L. Wheelen, J. David Hunger, David Wicks

Concepts in Strategic Management

Thomas L. Wheelen, J. David Hunger, David Wicks

384 pages first pub 2004 (view editions)

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Description

This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field-from competitive...

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