The Art of Doing Business Across Cultures: 10 Countries, 50 Mistakes, and 5 Steps to Cultural Competence by Craig Storti

The Art of Doing Business Across Cultures: 10 Countries, 50 Mistakes, and 5 Steps to Cultural Competence

Craig Storti

228 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

The go-to guide for intercultural competence in the global business arena.In 50 short, simple conversations, speakers from two different cultures misinterpret each other, with serious consequences for the bottom line and ongoing business relations...

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