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360 pages • missing pub info (view editions)
ISBN/UID: 9781349364176
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 26 February 2010
Description
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evalu...
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Content Warnings
360 pages • missing pub info (view editions)
ISBN/UID: 9781349364176
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 26 February 2010
Description
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evalu...
Community Reviews
Content Warnings