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165 pages • first pub 1997 (view editions)
ISBN/UID: 9780205196616
Format: Paperback
Language: English
Publisher: Longman
Edition Pub Date: 19 July 1997
Description
In order to effectively persuade an audience, you must first understand the power of rhetoric and persuasion. This book provides a concise introduction to major theories of persuasion, analyses of political, cultural, and literary events that rep...
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165 pages • first pub 1997 (view editions)
ISBN/UID: 9780205196616
Format: Paperback
Language: English
Publisher: Longman
Edition Pub Date: 19 July 1997
Description
In order to effectively persuade an audience, you must first understand the power of rhetoric and persuasion. This book provides a concise introduction to major theories of persuasion, analyses of political, cultural, and literary events that rep...