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376 pages • first pub 2024 (editions) user-added
ISBN/UID: 9781496233172
Format: Hardcover
Language: English
Publisher: University of Nebraska Press
Publication date: 01 April 2024
Description
In Game On David Bockino, a former marketing and advertising manager at ESPN turned professor of communications and sport management, provides the first overview of the evolution of the sports media industry. Written at a time of great uncertainty...
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376 pages • first pub 2024 (editions) user-added
ISBN/UID: 9781496233172
Format: Hardcover
Language: English
Publisher: University of Nebraska Press
Publication date: 01 April 2024
Description
In Game On David Bockino, a former marketing and advertising manager at ESPN turned professor of communications and sport management, provides the first overview of the evolution of the sports media industry. Written at a time of great uncertainty...
Community Reviews
Content Warnings