The Hidden Persuaders by Vance Packard

The Hidden Persuaders

Vance Packard

240 pages first pub 1957 (editions)

nonfiction business psychology sociology informative reflective medium-paced
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"One of the best books around for demystifying the deliberately mysterious arts of advertising."--Salon"Fascinating, entertaining and thought-stimulating."--The New York Times Book Review"A brisk, authoritative and frightening report on how manufa...

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