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224 pages • missing pub info (editions)
ISBN/UID: 9780692732267
Format: Paperback
Language: English
Publisher: Ko Insights
Publication date: 03 June 2016
Description
The distinction between "online" and "offline," between "digital" and "physical," once seemingly unambiguous, has begun to blur thanks to the ubiquity of smartphones and personal location data, ad and experience targeting, connected devices, weara...
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224 pages • missing pub info (editions)
ISBN/UID: 9780692732267
Format: Paperback
Language: English
Publisher: Ko Insights
Publication date: 03 June 2016
Description
The distinction between "online" and "offline," between "digital" and "physical," once seemingly unambiguous, has begun to blur thanks to the ubiquity of smartphones and personal location data, ad and experience targeting, connected devices, weara...