Serial Innovators: Firms That Change the World by Daniel Vasella, Claudio Feser

Serial Innovators: Firms That Change the World

Daniel Vasella, Claudio Feser

202 pages first pub 2011 (editions)

nonfiction business informative slow-paced
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"The average life expectancy at "birth" of a firm is roughly 15 years, and only one out of twenty lives longer than fifty years. Firms are born, they grow, then they struggle to keep up with changing markets. Slow adapters often become big losers,...

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