Guerrilla Marketing: The Best of Guerrilla Marketing by Jay Conrad Levinson

Guerrilla Marketing: The Best of Guerrilla Marketing

Jay Conrad Levinson

96 pages first pub 2001 (view editions)

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Best selling author Jay Levinson shares the now world famous principles behind guerrilla marketing, in the first ever "brief" written on the subject. Items discussed include the Principles Behind Guerrilla Marketing, What Makes a Guerrilla, Attack...

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