Business Analytics: A Management Approach by Felix Tan, Richard Vidgen, Sam Kirshner
Business Analytics: A Management Approach

Felix Tan, Richard Vidgen, Sam Kirshner

Business Analytics: A Management Approach

Felix Tan, Richard Vidgen, Sam Kirshner

430 pages missing pub info (editions)

nonfiction business computer science economics science technology challenging informative medium-paced
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Description

This exciting new textbook offers an accessible, business-focused overview of the key theoretical concepts underpinning modern data analytics. It provides engaging and practical advice on using the key software tools, including SAS Visual Analytic...

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